Wednesday 10 January 2018

Apple Skirts Tech Addiction Issue in Response to Worried Investors

Apple Skirts Tech Addiction Issue in Response to Worried Investors


Jan 10, 2018 
Apple Skirts Tech Addiction Issue in Response to Worried Investors
 Apple Skirts Tech Addiction Issue in Response to Worried Investors


Apple on Monday responded to an open letter from investors who called for the company to address the negative impact of the iPhone on children and teens. Though the company listed a number of controls provided to help parents screen content, it offered little to address the investors' chief concern: the amount of time teens and younger children spend on phones.

Jana Partners and therefore the Golden State State Teachers' Retirement System, that along have invested with regarding US$2 billion in Apple, on Saturday printed the letter, that urges Apple to offer oldsters a lot of decisions Associate in Nursingd tools to assist make sure that young shoppers square measure exploitation the company's product "in an optimum manner."

There is a growing body of proof that frequent use of Apple's product by kids may be having unintentional negative consequences, notes the letter, that is signed by Jana Managing Partner Barry Rosenstein and CalSTRS' Director of company Governance Anne Sheehan.

The average yank adolescent WHO uses a smartphone initial obtains a phone at age ten and spends quite four.5 hours every day thereon -- excluding texting and talking, Rosenstein and Sheehan detected.

Seventy-eight p.c of teens check their phones a minimum of hourly, and fifty p.c report feeling "addicted" to their phones, they added.

Rosenstein and Sheehan wrote :   "It would defy logic to argue that this level of usage, by youngsters whose brains square measure still developing, isn't having a minimum of some impact, or that the maker of such a robust product has no role to play in serving to oldsters to make sure it's getting used optimally," .

Apple Responds

Apple touted its efforts to look once the interests of every youngsters Associate in Nursingd folks at intervals its theme in an extremely statement discharged to the maintain weekday.
The company's package has inherent controls in its package that amendment folks to manage and limit content, Apple said, further as apps, movies, websites, songs and books.
Parents can also block or prohibit cellular knowledge usage, management passwords, and block youngsters from accessing or downloading something on-line.
Apple keeps offensive content like porno out of its curated platforms, and it clearly labels apps, movies and songs to permit oldsters to evaluate age-appropriateness, the statement maintains.
Further, the corporate secure to feature new, a lot of strong options and practicality to its parent controls within the future.
Kudos for Investors

The Apple investors WHO known as on the corporate to handle the potential negative consequences of its mobile product won praise from James P. Steyer, business executive of logic Media.
"We square measure more than happy to examine that leading shareholders have spoken out regarding their considerations for the health and safety of youngsters on cell phones and on-line," he said. "It could be a massively vital development for shareholders to require public action like this on digital addiction and inappropriate cellular telephone behavior."
Apple ought to take a a lot of proactive stance in addressing the problem of addiction, tweeted Tony Fadell, coinventor of the iPod and iPhone.


Tony Fadell
@tfadell
7/10
Apple Watches, Google Phones, Facebook, Twitter - they’ve gotten so good at getting us to go for another click, another dopamine hit. They now have a responsibility & need to start helping us track & manage our digital addictions across all usages - phone, laptop, TV etc.
https://twitter.com/tfadell/status/950241374238117888 
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Tony Fadell
@tfadell
Replying to @tfadell
8/10
They’re the only ones who can do this - they own the OS & app ecosystem. They need to do more, like single-use device modes: when I’m reading an ebook on my tablet, listening to music (ala iPod)…no email or facebook notifications, no texts.
https://twitter.com/tfadell/status/950241374238117888 
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Apple Skirts Tech Addiction Issue in Response to Worried Investors

'Amusing Ourselves to Death'

Although Apple has broad shoulders, dropping the total weight of technology addiction thereon is also alittle unfair."The iPhone isn't any further problematic than alternative hand-held devices that offer access to social media and games," same Timothy A. Pychyl, Associate in Nursing prof within the department of psychology at Carleton University.

"We are, as Neil deliverer same, 'amusing ourselves to death' across several platforms," he told .

"We waste a substantial quantity of our lives twiddling with technology. By that, i do not mean play as such, however in mindless clicking to look at content that has no consequence to North American country apart from recreation," Pychyl same. "These constant distractions square measure undermining our ability to maneuver forward on our own goals and, as alternative researchers have detected, generally undermine our well being."Jonesing for a Screen

As earnest as Apple is also to offset the negative impact of technology on children's lives, it should be Associate in Nursing uphill battle.

"I do not know if we will build technology less habit-forming," ascertained Gregory Jantz, author of 10 Tips for Parenting the Smartphone Generation.

When technical school addicts sign up at Jantz's treatment center, each device with a screen is segregated , he told ."About the second day, individuals begin obtaining sweating palms, headaches, upset digestion -- their pulse rate will increase. they are going through physical withdrawal, and that they demand to possess their devices back," Jantz same.

"I do not assume it is a honest expectation to expect Apple to cope with addiction," he added. "Apple has done some nice things with parental management on devices, however that is not progressing to build them nonaddictive."

A package drawback

Use of the term "addiction" to elucidate psychoneurotic smartphone behavior is also problematic, cautioned Joseph Lee, youth time medical director at the Hazelden Betty Ford Foundation."Obsession with video games Associate in Nursingd net creation is also a nearer parallel to what we've got an inclination to examine with substance use than text transmission or exploitation Associate in Nursing app," he told .

"You is also conditioned to be compulsive one or two of heap of assorted behaviors, but addiction alone begins to surface once those compulsive behaviors and preoccupation begin to need you removed from life priorities," Lee explained.Compulsive behavior is further a package package than hardware disadvantage, he added.

"It's not regarding battery life or a rhetorical screen. it's the items among that technology, like social media, that become very rewarding and habitual," Lee said. "Those things company with strings attached. They influence people's thinking, which they influence our national culture, and we're not entirely tuned in to the ramifications from that but.

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